An established brow specialist with strong technical skill, an innovative method, and a loyal following, but revenue still tied to in-person hours. We took her existing manuals and turned them into a structured digital course, validated demand with a tiered pre-sale window, and delivered the platform set-up, filming, offer positioning, and launch support end-to-end.

16 students enrolled at early-access pricing before the course had even been fully delivered, proving demand and turning a service-based business into a scalable digital asset with national and global reach.

Building the Course Platform

Part of the end-to-end delivery: setting up the course platform itself — uploading and embedding the masterclass videos, structuring modules, and getting everything student-ready. Muted walkthrough below.

Sales Pipeline for Course Sales

Behind the scenes we built the full sales pipeline in ThriveCart — product set-up, tiered pre-sale pricing, checkout flow and payments — so revenue could start moving before the course was even finished. Muted walkthrough below.